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Thomas E. Petra Contractors, Inc. Popular Communities near Baltimore, MD. Click here to Advertise. Recommended Businesses near Baltimore, MD. Finance Factory. Communications By Design. Servicing Washington DC and Maryland! Call today! More Info. Supplemental Customer Survey Data. Where would you shop for? Supplemental Trade Survey Data. Monthly Consumer Spending forecast for Analysis of the development of the retail trade and its life cycle. Retail Trade Life Cycle and Developments.
Brand Differentiation Propositions. Market Entry options for Domestic Brands. Market Entry options for Established or Global Brands. Start Times Weeks: Independent Store. Economies of Scale with multiple Stores. Market Entry via National Franchise Licensee. Market Entry via Intensive Individual Franchising. Market Entry via Exclusive National Distributor.
Advancing into the target markets. Marketing communication applied to branded products.
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The Brand Image in the marketing communication process. The Store Image in the marketing communication process. Consumer confidence and consumer markets. Consumer Attitudes and Perceptions which impact Brands. Price over Brand Loyalty amongst Buyers. Domestic Brands -v- Foreign Brands.
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What do consumers want in a branded product? What can National brands do to counter the established Global brands? How can National brands do better than the Global brands? Novel marketing methods to distinguish oneself from the competition. Retail Industry Performance Indicators. Performance Indicators for brand selection, development, and distribution. Performance Indicators for merchandising strategies. Market Entry Possibilities and Criteria. Relative Return on Investment by Market Area : years. Relative Return on Investment by Product Category.
Relative Return on Investment by market for Product Groups. Opinions of the trade and retail experts on introducing new brands.
This section consists of about pages plus the Excel spreadsheets. See below for full details. Market Research - United States. Report Contents - United States. Installing the Business Plan Programme. Resource Webs -v- Dedicated sites.
Getting Started with the Core Database. This section provides readers with commercial intelligence on the markets in United States, and the Cities and Towns in the country. This section gives both a narrative description about pages of the various matters covered as well as provides readers with the ability to directly use the Chapters via Microsoft Word or compatible word processors to produce their own reports and documentation.
Experienced users will be able to use the spreadsheet and databases to generate highly detailed narrative reports, charts and graphics - as well as sophisticated business and commercial forecasts and models. The databases are provided in both Excel spreadsheets about spreadsheets and an Access database tables about tables. Explanatory notes are provided as word processor documents or in PDF formats. The narrative is necessarily illustrative in its terminology and seeks to provide a basic degree of business logic and theory which indicates the rational applied in the forecasting and modelling methodology.
The databases provided are specifically designed to provide users with a uniform and consistent numeric measure of both normally quantifiable values as well as conceptual factors which are usually only capable of qualification. Experienced users will know how to apply forecasting and modelling software to the numeric data provided to generate highly detailed and discrete business planning models. The databases provided in this report can be used directly with databases on other product, markets and industries in other countries.
The databases are specifically designed to be trans-national, currency neutral, inflation and purchasing parity adjusted, product parity and product equivalent adjusted, opportunity cost adjusted, and numerically compatible; they all can be linked or merged programmatically in business planning models to provide multi-national and multi-level analysis. Before using the data provided please read the Database Introduction as well as the Notes and Definitions links found in each Chapter.
There are subtle statistical nuances to some of the spreadsheets and databases which will help the user to fine-tune their models and forecasts to obtain maximum effect and greater accuracy. The database flow chart and database description should be consulted when applying statistical and modelling software.
Chapters - Commercial Tire Inc. Chapters Pages Volumes Diagrams, Maps. The core databases scanned include the following Your browser does not support inline frames or is currently configured not to display inline frames. Market Segmentation. Retail Industry.
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Critical Parameters. Marketing Costs. Decision Makers. Product Launch. Country Data - United States.
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Forecast Forecast Historic Historic. Financial Scenarios Spreadsheets for United States :. This database provides the following Financial Scenarios which analyze the effects of various corporate, financial and marketing strategies on the evolution of the financial situation in a particular industry and in respect of the Retail Industries covered. Clearly this data can also be applied to companies within the industry and to their own balance sheets and those of their competitors in the market.
Please read the notes in the Financial Definitions page. United States. Historic Costs. Industry Norms. Historic Norms. Country Industry Spreadsheets for United States :. This database provides the following Industry Scenarios which analyze the effects of various corporate, financial and marketing strategies on the evolution of the industry norms in the base Country.
Clearly this data can also be applied to companies within the Retail Industry and to their own operational norms and those of their competitors.
Please read the notes in the Industry Definitions page. Market Forecast.